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Production Company To Cast Reality Show On Mom Bloggers: Discuss.

Production Company To Cast Reality Show On Mom Bloggers: Discuss.


I am simultaneously fascinated and a little bit concerned by the prospect of a reality show centered on mommybloggers. On the one hand, there is no such thing as bad publicity, in terms of driving web traffic. On the other hand, this thing has a high trainwreck potential factor, as is the case with creating any reality series. Can this community handle the creation of its own Danielle Staub?

Perhaps you saw the announcement that Project Mom Casting has a production company interested in creating a reality show about the world of mommyblogging? And, as you might imagine, there is no shortage of interest from the community, including some comments showing concern-bordering-on-panic from people who won’t be able to make the cattle call at the BlogHer conference in two weeks. I have been trying to find out more pertinent information about the show including whether or not the cast members would be paid or not but I’m currently getting no responses to my inquiries, so for now I’m content to just encourage unsubstantiated conjecture by the peanut gallery.

One thing I can say, though, is that I will definitely watch a show like this. Particularly if they go for a trashy, rather than “Moms making a difference” angle. The biggest problem I see them running into, frankly, is that — and people are not going to like me for saying this, but hell, I’m going to anyway — many bloggers are just not camera ready. I say this, mind you, including myself in that description. In fact, I would hesitate to throw myself into the mix of potential names for this kind of a show because OW! to have to look at that on TV every week. Damn. Though this might keep me on my diet, so there’s that.

What say you, audience?

UPDATED: Submission guidelines have now been posted on their facebook page. So you have to actually try out in order to get a slot to interview on camera. Wow. Here is the link: http://www.facebook.com/pages/Project-Mom-Casting/130658173643187#!/pages/Project-Mom-Casting/130658173643187?v=app_2347471856. That’s rich.

UPDATED AGAIN: After I submitted information to get an interview for this show (don’t look at me like that, you all know I’m a traffic whore), somebody from an extremely well known production company was on this site for about 30 seconds, which suggests that they might be the production team interested in handling the project. And if that’s the case, naysayers, then there is a good chance this show will get made because that is some serious backing. That’s like getting, umm, that’s like getting Kobe Bryant to play in your pickup game. Of course, I don’t know that this is involved with the reality show, it could be just a coincidence.

Comments (67)

  1. Jul 21, 2010

    I’m not a big fan of reality shows. They’re just kind of boring to me, especially compared to a well-written fictional show like “Mad Men” or “Lost.” The most successful ones that I’ve seen MUST have a villainous character that is offensive (Puck, “Real World: SF”) or scheming (Richard, “Survivor”) or in some way stirs things up (you see how outdated my reality show references are!). And mom bloggers just don’t seem like television-ready material to me. I mean their work is–by definition–taking care of children and posting to their blogs. Where’s the (television-friendly) conflict, drama, etc.? Unless, I suppose, all the footage was shot at conferences like BlogHer–in which case that could be some perfect, gossipy, drunken, even violent television that I’d have to get cable for (if necessary).

  2. Jul 21, 2010

    Feel good reality shows rarely sell. I mean, if they do, they have to be EPICALLY FEEL GOOD. Like Extreme Home Makeover.

    My concern here is that a project like this would tank if it shows the wholesome and awesome sides of this community. Mainstream television audiences don’t want to watch “bloggers enjoy each other’s company and get lots of support.”

    Reality TV feeds on drama and cringe-worthy social interactions.

    And if they go the trashy route? That would be a bummer to me. Sure, it’d be eyeballs on the folks featured, but it would probably also be lame for those of us who already confuse our families by engaging in a poorly-understood social medium.

    I’m curious to see how this goes for sure. I’d love for it to succeed, but it definitely seems like a huge undertaking.

    I have to disagree with you SLIGHTLY on the camera-ready-ness. While most of us are behind computers for a reason (I gag at the very thought of speaking in front of people) I’ve come across attractive, talented and well-spoken bloggers at various events. They’re out there.

    Oh, complication # eleventy billion: No one will ever be satisfied with a small handful of women representing Mommy Bloggers as a whole.

  3. Jul 21, 2010

    Oh there’s conflict, for sure. I’m just not sure that’s what they want. And if that’s not what they want, then I’m not sure they’re going to be able to sell it.

  4. Jul 21, 2010

    Yes, I don’t see how they can do this with a feel good thing and have it sell. I don’t think that works, as you say, unless it’s Extreme Home Makeover style, or Oprah Angel Network kind of thing. Also, look at the shows on the networks that the woman has worked for — Bravo, TLC, and MTV. They are all trainwreck shows. There’s no feelgood hit from any of those shows, with the exception of Jon and Kate Plus 8 in the early years MAYBE, but even then it was kind of a trainwreck.

    I don’t see it getting picked up without some kind of trashiness.

    While I agree that there are attractive, well-spoken mommybloggers who are happy in front of a camera, there are not that many of them who are not already in front of a camera in some capacity. So this is going to feed into that whole other complication where you get the complaint that the same people are always doing the same stuff. Also, the camera adds ten pounds. May I remind everyone of this. Thank you.

  5. Jul 21, 2010

    I confused by this concept. We all know that blogs aren’t a 100% representation of a person’s life, but of course, neither are “reality” shows. But, how are they going to make those two not-quite-realities mesh? It seems easier in the reverse. So Kate Gosselin goes out and writes a few blog posts. People have seen her show, she can keep her writing around that TV persona. But what if you’ve watched someone evolve as a writer for years, and now they’re on TV?

    I guess it comes down to a control thing, in my opinion. Someone can control the content they place online, but participating in a reality show means they hand the editing control over to someone else. So are mommybloggers — people used to controlling the content — good subjects for something like reality TV?

  6. Jul 21, 2010

    There is no compelling ongoing TV series without conflict, in my opinion. And while there’s plenty of conflict in the mommyblogosphere, it isn’t inherently visual. Twitter spats and blog posts–what’s the televisable part of that? You want to re-enact someone typing an angry tweet? And someone else tweeting back? And then a shot of a third person crying on camera? Or someone reading her comments or e-mail and crying? Or looking at how her site’s been hacked and crying? From what I can tell, many of these shows are plotted in the casting: The casting directors pick people who will rub each other the wrong way, in interesting ways, and throw them together. Maybe egg them on, too. If you wanted to make a reality show about mommybloggers that regular people would watch, how would YOU do it? You’ve dabbled in fiction; give it a try. Seriously!

  7. Jul 21, 2010

    I think there’s a huge portion of the world that would do anything to be on TV. I’m not one of those people, so I don’t get the fervor around the show. But you know they’ll have more than enough bloggers to choose from, so they’ll be able to cast it however they want: as a do-gooder show, as a conflict heavy show, as a “hey isn’t this a crazy lifestyle” show, whatever they want. 15 minutes and all that, and the bloggers will come out of the woodwork to participate.
    But I’m not sure I see the appeal for a viewer. I mean, I’m in the community and I’m not sure I’d want to watch a bunch of women at their computers, or at conferences, or meeting with brands, or…what else would they be showing? I just don’t really know that it’s something that will make good tv.

  8. Jul 21, 2010

    I would go to the people who have trainwrecky lives and film them. Or who seem like the most difficult people to deal with, and film them. You can tell who they are by reading their blogs. The conflict is not through the blogs, though you could probably get some of that by staging interactions between the bloggers like they do on Real Housewives. Of course, then you’d have to stick with people in the same city or do a lot of filming at conferences. But then, there are so many blogging conferences these days, ti wouldn’t be difficult to do that, really, because all you’d have to do is pay for the cast members to go to all of the various conferences. Still a very cheap way of making a TV show.

    The hardest thing you’re going to have with creating conflict is finding people willing to create conflict. Of course, once you introduce the possibility of TV fame into the community, the whole dynamic changes. It may be that I won’t be the bad guy anymore. Huzzah!

  9. Jul 21, 2010

    Maybe that’s what they are going to do, actually. Maybe they are going to interview fans and see what they think somebody’s world is like and then show what it looks like at home. That might be interesting.

  10. Jul 21, 2010

    ROLMAO!! This one is rich! The disaster potential is huge. Let’s start with the simple stuff. For those who don’t understand the medium, it’s going to be boring as hell. For those involved in the medium, the representation is not going to be a true representation. For those chosen to participate, carefully crafted personas are going to be shot to hell. It’s one thing to write about your weight struggles and joke about doing it your pajamas with your kids tearing through the house coloring on the walls while the dog pees on the carpet, but it’s another thing all together to have it shown on TV. And the children? What about the children? However do we protect the children? We already have the whole over-sharing debates popping up from time to time. How much is too much? What happens to the mean girls club if they’re not all honored with a place on the show? If it comes to fruition, I’ll watch the debacle…. just so I can see a few folks get the comeuppance they so richly deserve…
    Seriously, I can’t stop laughing…. no really….I can’t stop….

  11. Jul 21, 2010

    Yes, there’s not much in it for the viewer, unless the viewer is me. Because I would definitely watch it. But I’m not sure how many people like me there are. But who knows. I’m totally convinced that they HAVE to make this into a nasty bitchfight kind of show, whether they want to do that or not, in order to get it picked up. There’s just no other way to make it work. Even if they go into it with a thought that it’s going to be a great feel good thing, I just see the networks saying, no, we need cat fights. Catfights sell.

  12. Jul 21, 2010

    I think people who don’t understand the medium *could* be roped in just by the freak factor. Now hear me out: once they find out that people actually make money this way, that people are actually sitting at home living in this world, and making money, and basically immersed in this world, especially if they see cattiness over it, and the pre-BlogHer craziness and the ZOMG SHOES AND PARTIES stuff, I think they could get sold on it. But only if they go trashy. I don’t see it as a feel good thing. But yeah, it is totally going to be a giant disaster if that’s what happens.

  13. Jul 21, 2010

    I’ll stop laughing long enough to comment about the money thing. That’s the other thing that has me chuckling… If something like this does catch on, the sheer number of new “mommybloggers” will be astounding. I can’t imagine that bottom lines all over the “sphere” won’t be whacked because the pool has been diluted. It’s easy to be a big fish in a relatively small pond, but as the pond grows larger, the food supply get smaller. Think they’ll show these women ranting and crying over declining ad revenue?? Ooooo what’s THAT going to do for the carefully crafted persona??
    Laughing again……

  14. Jul 21, 2010

    I’d watch that. I’ll admit it, I watch Toddlers & Tiaras, and that’s one of the things I love about that show. They interview a mom who sits there and says it’s all about the kids and what they want to do, you can tell she’s just trying so hard to show pageants (and her choices) in the best light possible, and then they immediately cut to a clip of said child having a huge meltdown and mommy dragging her kicking and screaming on stage. I could go for a blogger version.

  15. Jul 21, 2010

    Sounds like a pretty TV-worthy treatment to me. The producers should hire you as a consultant–assuming they don’t want to cast you in the show. But then you’d have to continue to be “the bad guy.” Or A “bad guy,” anyway.

  16. Jul 21, 2010

    I am having trouble envisioning a compelling show about mothers hunched over their keyboards as their children subsist on stale Cheerios and Nick Jr.

    Also, I might be just a tad bit sour grapes as I am most decidedly NOT, as you so delicately suggest, “tv ready”. I cannot afford another 10 lbs via the TV and my blog would have to get a squillion times more interesting, to boot.

    Still, cannot wait to see the folks standing in line for the cattle call. LOVE IT.

  17. Jul 21, 2010

    Okay, I didn’t read through all of the comments yet, but what am I missing here? What’s compelling about watching mom’s (or women) blog? Compelling reality TV is all about having people interact and mix it up? Are they filming them at home at their computers watching them wrangle kids and whatnot while they try to go about the business of blogging?

  18. Jul 21, 2010

    “Compelling reality TV is all about having people interact and mix it up” is not actually a question. Sorry.

  19. Jul 21, 2010

    My husband immediately told me that I should try to be on this show. However, I am extremely wary of reality shows. Sure, the huckster in me does pause at the idea of increased traffic, but I don’t see how I could walk away from something like this looking like anything other than a monster. And also, I’m like a ready made candidate for the role of The Bitch. Also, I wouldn’t allow them to film my kid or my husband, which would probably eliminate me as a possibility.

  20. Jul 21, 2010

    Well, competition you are right . . . eventually. But the weird thing is that the way it works is that popularity for mommyblogs has more to do with notoriety and time spent blogging than it does with quality and talent, at least initially. You get traffic, at least in part, by being around a long time, and by people knowing who you are. So actually, there being more mommybloggers means that there will be more traffic. It will hurt people who don’t have much traffic to begin with, but people who already have readerships will have bigger ones, and who already have big ones will have even larger ones, is my prediction.

  21. Jul 21, 2010

    They’re not going to film people at their screens is my guess. The blogging angle is just the starting point. It’s going to be a reality show that uses the blog as the link. So there will be something that happens that links everybody through that thing on the screen, but then shows it from the angle of Blogger 1, 2, 3, and 4, is my guess. Nobody is going to watch the typing on the screen.

  22. Jul 21, 2010

    That’s not what they’re going to do, is my guess. The blogging is just the thing that gives them the angle for linking the stories together, is my guess. It’s just a starting point. They’re not really going to show people typing all of the time, it’s just a way of finding people, and linking them, and showing how they find each other or whatever. Or taking a story and showing this is how person 1 sees it, this is how person 2 sees it, this is how person 3 sees it. I really don’t think there’s going to be a bunch of shots of women typing.

  23. Jul 21, 2010

    Makes me wonder if there was a spike in traffic or mommyblogs created when Dooce and/or PW hit the airwaves. And how long the traffic spike lasted.

  24. Jul 21, 2010

    Believe me, I was being mildly sarcastic. That said, it’s a show that I would probably watch (in secrecy from my husband so he wouldn’t mock me, as I have to do with Real Housewives!)

  25. Jul 21, 2010

    You know, we were a 5 year Nielsen family in the early aughts (yes, really) so apparently networks thought we provided some sort of reliable data about the habits of mainstream TV viewers in a nuclear family (though I’m not sure how many Nielsen families have full-scale chem labs in the basement that get the parents routinely investigated by the Feds) and I can honestly say that not a single one of us would turn this show on. There has to be a really high freak factor (TLC-esque) or some sort of gameshow/competition component for us to watch reality shows.

  26. Michele
    Jul 21, 2010

    Okay this entry explains the email I got this afternoon.

    You should try out for the role of bitch, it’s a toss up between you and that abbbatpt woman.”

    I LOATHE reality shows. And you already know my views about exposing the kids and all. I just don’t see good coming out of this. People will watch it if they make it nasty, and trainwrecky and I know a couple of bloggers who fit that bill to a T, But the kids don’t need to have their screwed up lives on live TV for the world to see, it’s bad enough it’s in print.

  27. Jul 22, 2010

    This is about bloggers like the Real Housewives are about housewives…which is to say, “Not at all.”

    It’s just another show about women fighting and saying stupid shit. More harnessing of the crazy people for entertainment.

    (Not that I won’t watch it.)

  28. weezy
    Jul 22, 2010

    Isn’t this basically the show that Tori Spelling does, just unknowns with a few more people?

  29. Jul 22, 2010

    Yeah. So I vlogged. At 3am. In the tub in my bathroom.

    I’m not that person. The one who whore’s out for contests with, what I’m sure are, really important badges and awards and free drinks at bars.

    But you know what, I am sick of the mommy blogger stereotype put out on every morning show via skype, every 11th hour NYT article, every 5pm feel good newscast about moms ignoring their kids as they hunch over a computer looking for connection.

    I’m done with that defining what I do.

    So, I thought maybe it’s time to change up the status quo a bit. Shake things up. Retire the ‘ol usual suspects.

    Will it be a hit, I have no idea.

    But, if i can get a chance to put a new face ona tired cliche, I’m gonna do it.

    And, I did.

  30. Jul 22, 2010

    Exactly so, Kerry.

    Reality TV sells only when the happy-slappy feel-good we-support-each-other stuff (that really does happen, all the time, in really neat ways) is limited or eliminated from the finished product and the mean-bitch high-school-drama petty drama gets blown all out of proportion and dramatized in the show. There’s no lack of drama in mommyblogging, and it would make for watch-worthy TV. Sadly, I predict that many bloggers would love to participate in such a project without having a realistic understanding that no matter what they perceive themselves as, they will be cast in whatever light suits the producers to push ratings. It would be truly Pollyanna-ish to believe that such a show would do anything to portray bloggers in the positive light with which most of us see ourselves.

    While there are obvious choices for people to get cast into the role of Chief Bitchypants, I suspect that there would be bloggers cast in a Best Supporting Bitch role who had no concept of themselves as coming off bitchy at all.

    If anyone could do it and promote themselves, make some money and walk away not giving a shit about how mommybloggers are portrayed or even how they themselves were portrayed, more power to them. If this becomes a reality,though, I foresee far more of the participants walking away with damaged psyches and bruised egos.

  31. Jul 22, 2010

    You don’t think they can find some freaks in the mommy blogging community? Really? Because I think they can.

  32. Jul 22, 2010

    I can’t imagine the set-up. Not being a viewer of reality TV, I have a hard time believing any of it is watchable. Showing me sitting at a computer? Or having my posts reenacted maybe? Even I’m not interested enough in myself to watch that.

  33. Jul 22, 2010

    Awesome. I think I can guess a few suspects for who sent that email. The thing is, I would let them cast me as bitch as long as they gave me final editorial veto power, and agreed to keep my husband and kid off camera. I mean, the community already thinks I’m a bitch, so I might as well get some traffic off it. But my guess is, if they cast this show, and put me in that role, what plays out is that the person they think is cast as bitch does not end up being the bitch. But who knows?

  34. Jul 22, 2010

    It depends on how you’re defining freaky. If you take it to mean “general trainwrecks” then I’m sure they can find some. For me the freakiness has to be something like TLC’s “Ent Man” or “Flipper Girl” or has to involve a travel component and a look at bizarre cultural practices, like “Bizarre Foods” or “No Reservations”…something completely surreal, divorced from my comfortable Western reality and involving some CSI-like science.

    I don’t have any interest in general dysfunction and sad little attention whore reality TV along the lines of Real Housewives of whatever or Blogher Real World, no.

  35. Jul 22, 2010

    Mostly because sad attentionwhoring and reality tv wannabes don’t really have the freak cachet they did 10 years ago.

  36. Jul 22, 2010

    Based on the response of the mommies, I’m wondering if they could get enough viewers just from the community alone, without having to convert anybody else. These women are going nuts. They’ve now convinced them to post videos on their blogs just to get an interview at BlogHer. A preinterview interview.

  37. Jul 22, 2010

    Weezy, is she still doing that Tori and Dean show?

  38. Jul 22, 2010

    I pimped your vlog, as I’d like to see you get some publicity, but to be honest I’m not sure if they’d go for you only because I’m not sure if you fit the freak factor that they’re going to need to push this show. Based on their descriptions, that is not what they’re going for at this point, but I really think that’s what they will need to sell the show long term and I don’t see how you’ll fit into that kind of line up. On the other hand, you could provide comic relief, so that might be a good fit. I wish you the best of luck!

  39. Jul 22, 2010

    No, the blog’s not going to factor heavily. It’s the everyday life. The blog is just the excuse for the show. Julie and Julia wasn’t really about the blog, it showed her cooking most of the time.

  40. Jul 22, 2010

    That’s actually a pretty good pre-screening strategy. I mean, anyone who would be embarrassed to put herself out there by making a video begging to be on the show is not going to be a fit for this sort of thing anyway. You have to be comfortable with that sort of thing.

    It amazes me that anyone who has ever seen a reality show would actually want to be on one…but whatever.

  41. Jul 22, 2010

    I was *just* thinking about this while watching some other train wreck reality show the other day… I knew it wouldn’t be long before Bravo and Co (or similar) got in on the drama that is the mommyblogger!! Can you please take video of the auditions?!

    (And I have to laugh over the people who think that it will be shots of people typing… if we’ve learned anything from the housewives, it’s that you don’t actually have to be one to get on the show!)

  42. weezy
    Jul 22, 2010

    I think I’ve run across it in the cable TV hinterlands recently. Oxygen Network?

  43. Jul 22, 2010

    Did you catch any of the response to the J/J flick in the foodblogger community? She might be more of a cautionary tale than an inspiration. While the people who got to go to premieres and junkets mostly said nice things (at least at first and, oh yeah, big surprise) few others were so kind. Loved Julia, hated Julie, who cooked a bit but whined enough for any RHOwherever reality show out there.

    I would write it off as being about the movie, over which she had no creative control, but the contempt that emerged stuck. Reviews of her latest book (Cleaving) are truly savage, though I hear from a few people who have read both that they are roughly equivalent in quality. (Julie is to ‘cook the book’ blogs–which now spawn like bunnies–as Maggie is to life lists) I am pretty thick-skinned as a writer but holy crap! I would curl up and reconsider my career and overall life trajectory if I got that sort of response.

  44. Jul 23, 2010

    I am picturing something Bridezillas-esque, where my favorite thing is where they interview the bride about an event, afterward, and she’s all “I was being very reasonable” but then they cut it with scenes of her being a delusional harpy to whomever was irritating her at the time. Like, they’ll have to start with the blog entry about Event X, which of course paints it one way, then intersperse it with the footage of what actually happened, just to show how exaggerated/distorted the blogger’s writing is.

    Most (sane) bloggers are aware of their penchant for hyperbole, of course. But the ones who are clamoring for a reality show are the minority who’ve come to believe that their blogs are 100% real life. The trainwreck lies in the utter denial of that dichotomy, right?

    All of this is to say: I cringe, I cringe, and yet I cringe while poised over my DVR, ready to record the madness. 😉

  45. Jul 23, 2010

    I’ve never watched Bridezillas, but I gotta say, if that’s the format for this show, I’m totally watching. It sounds delicious.

    Actually, what I think might also be interesting is if they talked about the money-making aspect. Like, let some blogger rant on-camera about how she doesn’t work for free, and then film her filming herself talking about her fabulous loaner washer/dryer are. Delicious, I say.

  46. Jul 23, 2010

    I did, but because I came to blogging so late, I never knew if that backlash was there before or not. I never knew if people liked her beforehand. So she was popular in the community before the movie came out? To a certain extent, not to be simplistic, there is a certain degree of this kind of stuff that happens once a blogger gets a lot of attention at the national level. Not to say that there aren’t annoying things that these bloggers do when they get press, though some certainly handle it far better than others. But I do think that success breeds contempt. I wasn’t able to evaluate Julie because I wasn’t around when she was just a blogger and not the subject of a movie.

  47. Jul 23, 2010

    It is definitely high of my list of priorities at BlogHer to watch what is going on with these auditions and try to get more information about the process. I’m considering it as an option for myself as well, though as I say I have really mixed feelings about it and am not sure it’s something I should pursue. But because I want to promote my blog I want to keep the option open, so I’m going to try to get an interview as well.

  48. Jul 23, 2010

    I think that is what it will be as well, but that’s not how they are pitching it to the bloggers or how it was depicted on ShePosts, anyway. It was depicted as something that would be promoting the good deeds that bloggers were doing for “themselves and their communities” as a result of their blogs, which as I say, would not sell, and I do not buy as a business model for reality TV.

  49. Jul 23, 2010

    I’d go for that format, but I’m wondering if some person is going to run across the show during some Sunday afternoon marathon and then leave with the idea that all bloggers are like that.

    I think blogging already has a bit of a bad name, people that don’t “get it” tend to trash it, and I wonder: if one of those people runs across the show during one of those “nothing is on TV” moments and gets sucked in to all the drama, is it going to be even worse? Is whatever little bit of credibility bloggers have gained going to be shot to hell?

  50. Jul 23, 2010

    Speaking of which, she has been suspiciously quiet on this topic. I refuse to believe she isn’t trying out. She HAS to be, am I right?

  51. Jul 23, 2010

    They might. But you have to realize, people are always like that about new forms of media. This happens every time there’s a new form of cultural production. People who get too caught up in gaining respect for bloggers or whatever are missing the point. That’s not going to happen in our lifetimes. You know how long it took people to start respecting novelists? Centuries. Who cares? Enjoy what you do and make money in the present, I say.

  52. Michele
    Jul 23, 2010

    I have some guesses on who sent it as well. I would only do it with the same rules, no children or husband, and I get the final say so, but you know that’s NOT how it’s going to work. Also I’ll need a special camera filter like Cybil Shepard had on moonlighting.

    Very true that who is cast as the bitch is not usually the bitch they thought they were.

    Bitch Powers, Unite!

  53. Jul 23, 2010

    [Redacted] That’s it, this is a done deal if they can find the personalities. I don’t think it’ll be what they’re claiming it will be (unless, *maybe*, it ends up on Lifetime–does BM have an deal w/them through Project Runway or is that just a one shot deal?), but [redacted] gives this thing a whiff of the big time it didn’t have before.

  54. Jul 23, 2010


    That’s half the fun of blogging for me…the fact that the in-laws have no clue what it is, and therefore think it’s weird. When it’s so mainstream that people in Sheboygan understand and respect it, I’ll have to quit and move on to something else.

  55. Jul 23, 2010

    Brittany, your pre-interview blog reminded me of Elle Woods’ law school admission video. Totally adorable.

  56. Jul 23, 2010

    What was the twitter shot across the bow from Jessica about? It’s not like you said it was a business plan. The vlog in the tube was really cute. I wanna watch this thing, how do you tune in?

  57. Jul 23, 2010

    Ack, I meant tub not tube.

  58. becks312
    Jul 23, 2010

    Hey now, you’re telling me that there aren’t people blogging about their latest meal at Il Ritrovo or Field to Fork? Hmmm.

  59. Jul 23, 2010

    Very true. And those that can’t understand that a small sample isn’t representative of a whole aren’t going to get it anyway, no matter what. It’s not like I watched Jersey Shore and thought everyone in Jersey is really exactly like that.

    I mean, not that I actually watch Jersey Shore or anything…

  60. Jul 23, 2010

    How would this reality show about Mommy Bloggers work? Would it just be families chronicling their lives (sort of like Kate Plus 8 without all the paparazzi?). The point of a reality tv show is that it is supposed to convey reality…so I don’t understand the comment about some bloggers not being “camera-ready”. The whole point would be to show what their life is really like.

  61. Jul 24, 2010

    I don’t agree at all that a reality show is supposed to convey reality. It’s supposed to make money. If it were meant to convey reality, it would be called a documentary (and even those are meant to show reality from the point of view of the filmmaker).

    That’s why the Real Housewives’ lives (and appearances) don’t even remotely resemble those of real housewives.

  62. Jul 24, 2010

    So, another perspective here.

    I’m not a mom. I will be eventually and I’m of an age where I could be, but I’m not. And there’s only a small part of me that thinks I’d ever even want to be a part of a reality show or any situation like this at all (the other big parts of me are all worried about my in-laws and future career aspects and also, importantly, making an ass of myself on a bigger public forum), but it’s really pretty annoying that only moms are invited to participate.

    I know, some of you just rolled your eyes. But there are those of us who write and who don’t have kids. We have stories to tell, we are on a journey too. But we can’t even be considered? Our stories, our journeys are somehow less interesting, less important?

    Maybe I’m just a little bitter, but it’s sort of tiring to have so many doors closed to me because I have chosen to wait a little longer to have children.

  63. Jul 24, 2010

    Oh crud, my response posted at the bottom! #63 (can you move it?)

  64. Jul 24, 2010

    Anna, you are amazing!
    I was searching for information about the Project Mom Casting and found your site. I loved reading your take on this and also the comments! Fabulous!

    I am watching this whole thing, when I have time. It is fascinating. Personally, I don’t understand what a “Mom blogger” is, and don’t consider myself to be one. But I do have a select few blogs I enjoy reading.

    Thanks so much for all the effort you put into your blog! I just subscribed.

    Mrs. White

  65. Jul 25, 2010

    She was never really part of the community.Her blog was at Salon, wasn’t really about food (no recipes, no photos) – think Sex and the City done as a series of unedited, text-only, sorta food-focused rambles with lots of swearing, Republican hating, and TMI about her/friends’ sex lives for your typical food blog reader. Not my style but enough people liked her to keep it going and get her a book deal. (Do you have a glossary entry for when people luck into being the early adopters in their niche?)

    Then her book came out and she did a few interviews and slagged food bloggers, as if she wasn’t one herself, which turned a lot of people against her. At least in private because food bloggers are by and large going along with a program of only be happy and positive.

    I honestly doubt the veracity of Julie’s story. She seems to not like to cook, rather used the book as gimmick and it was in the days of no photos. Do I believe she cooked all those dishes, on her salary, without much in the way of skills, after work, etc? Actually, no. I think there is a degree of pure bullshit in what she wrote – which is not really about the food anyway – and I know others who agree with me but won’t dare say it aloud.

    Does whether she cooked her way through the book change its value? I don’t know, I am clearly not her targeted demographic.

  66. Jul 25, 2010

    I’m not overly intrigued by this idea as it doesn’t pertain to me at all. My guess is no matter who does vlogs or posts or whatever they’re going to go after the bigger names anyway. I am curious about the logistics though. Are they going to do a series on mommybloggers at their homes doing their thing? Or are they going to make it seem like they’re all in one place conversing constantly and hanging out? Or are they going to feature conferences. Honestly this is the only thing I thought when I read about this.

  67. Jul 27, 2010

    I submitted my “You’re Having My Baby” video as a tryout. Why? Because it’s going to win me an Oscar AND a Nobel Prize in awesomeness and the world should BE so lucky to be graced by that cinematic wonder.

    I also said: “this is why I should never be on TV.”

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