State Of The Business Blogosphere
The summer is a crappy time for the business of blogging.
Ad sales go down. Reader stats go down. The number of interesting posts go down. Even psycho crazy stunts by bloggers tend to go down . . . until during and after the BlogHer conference, of course, and then they go way, way up — exponentially up, in fact, peaking at about one or two weeks after the conference, with all of the recaps and ensuing drama that happens once everybody has made the rounds to everyone else’s blog and left steaming piles of poop in comment sections they will never visit again. At least that is how it has worked in previous years. This year might be different, because I haven’t seen as much hand-wringing about what to wear as usual (but I might have missed it, I’ve been a little distracted) or rending of garments about cliques and the like. It’s possible that this year is going to be a new vibe for BlogHer, but I would be quite surprised if we could pull off a meeting of 2,000 people, 95% of whom are women without some kind of hitch.
Anyway, thought I would explain the dearth of posts here by a couple of different things: 1) nothing much is happening around the blogosphere at present, as people get ready for BlogHer and spend time outdoors, and 2) I’m busily trying to complete my free ebook on selling private ads in time to launch it during the traffic surge that tends to happen in the weeks after the BlogHer conference, so I’ve had a little bit less time to devote to blog posts. Nevertheless, here are a few tidbits I’ve gathered for you to chew on as I continue to gather material for the coming weeks:
- YouBeMom.Com Want to know what snarky non-blogging moms talk about? Including what bloggers they like, if any? Take a look at Youbemom.com. This is an offshoot of Urbanbaby.com, a forum I used to check out when I was pregnant with Mini, and when Urban Baby changed formats on them it annoyed them enough that some of their regular users coded a new forum for themselves. It showed up in a Google Alert for me the other day, and after our discussion on ABDPBT the other day about The Next Level and the difference between readers who are other bloggers and readers who are just blog readers, I found it really interesting to run a search on a few well known blog names over there just for kicks. As with everything, take it with a grain of salt — these are anonymous users, and you never know how many are other bloggers trolling, etc., but I still find it really interesting to get a range of perspectives for a blogging audience. You cannot please everyone when you blog, and you cannot even really try, but I do like to remind myself every once in a while that there is a huge group out there that doesn’t exist in this little tiny world that goes to conferences and lives on Twitter, etc.
- The ABDPBT Glossary I’m continuing to add new terms to The Glossary all the time. If there’s something I’m missing, please remind me, because I will forget it. Guaranteed. Similarly, if you keep seeing Google Alerts coming up with your name on them, I’m sorry, it’s because it’s cross referenced — not because I’m stalking you, I promise.