How much does it matter that you look the part? I’m not certain that I’m a savvy businesswoman, but thanks to Mr. Right-Click, I’m going to look like I am. He recently bought me this briefcase so that I can carry my laptop to BlogHer in style. He also threw in this notebook, so I can write down important things.
BlogHer 09 is next week–you might have heard something about it, and though it is technically a business conference, it is a little different from other work-related conferences that I know of. When I was in academia, I went to many conferences, and when I was there I tended to wear nice clothes–a suit, even–if I was giving a paper. But if I was just going to sit in the audience, I would wear whatever I normally would wear to school. Which is to say, jeans and flip-flops.
I think the only issue with wearing casual clothing at BlogHer is going to be figuring out where the public and private divide is. When we talk to the sponsors at the conference, are they viewing us as colleagues, or consumers, or somewhere in between? If they are viewing us as consumers, then it is appropriate for us to wear casual clothes and for us to feel comfortable. But if we want to present ourselves as professionals–people who have some kind of media presence and the clout that goes along with having established a readership, then shouldn’t we be wearing business attire?
Don’t answer that. Because the fact is, I don’t want to wear business attire. I want to wear comfortable clothing. But I also want sponsors to not think of me as someone they should invite to get a free blowout (I got this from a PR person this week) so that I’ll write about it on my blog.
Wait. I just wrote about it on my blog, didn’t I? I guess I’ll just wear the flip flops then. But also bring the briefcase. I’m confused again.